Article writer

Greg Gum

12/4/2023 12:03:52 PM +00:00

Profile description guidelines

All you need to know when writing your tutor profile

Your tutor profile contains three written sections:

  • Profile headline

  • Profile description (About the tutor)

  • Subject section (if you’re already an approved tutor). Check out the requirements here

    • Profile headline

    Your profile headline is one of the first things a student sees in the search results. This means that it plays a major role in getting a student to click on your profile! Write a unique, personalized and attention-grabbing headline to attract potential students.

    Our research shows that headlines between 50 and 75 characters gain the most profile views!

    Ask yourself these questions when creating a catchy headline:

    1. What’s your specialty? (E.g. Business English, English for kids, etc.)

    2. Why should students trust you? (E.g. years of experience, number of students taught, certifications, etc.)

    3. What makes you different?

    Check out this example which includes all 3:

    Certified Business English Tutor with 5+ Years’ Experience Making Learning Enjoyable

    • “Business English Tutor” is a specialty

    • “Certified” and “5+ Years Experience” are qualities that gain trust

    • “Making Learning Enjoyable” is what makes them different.

    Here are some good and bad examples of headlines:

    ✅Good:

    • IELTS preparation tutor with 7 years’ experience. Expert in teaching English pronunciation

    • Experienced Spanish tutor – Take your Spanish fluency to the next level!

    • Business English tutor with 5 years’ teaching experience and a business background

    • I will make you fluent in English with personalized and engaging lessons!

    • Certified tutor – majored in Teaching Chinese as a foreign language

    ❌Not good:

    • English teacher

    • Certified tutor

    • Native speaker

    • Teacher Bob. 5 years of experience.

    • Profile description

    Requirements for description

    To pass our description approval process with ease, ensure your description follows the requirements below:

    ✅DO:

    • Mention your qualifications, work experience and the classes/types of students you focus on

    • Explain what your lessons will be like for students, mention what teaching methods you’re using

    • Include details about your personality, hobbies

    • Keep your content engaging and authentic

    • Write your description in one language only

    • Keep your personal information private

    ❌DO NOT:

    • Write your surname - for privacy reasons

    • Include your contact details - students can easily reach out to you through Rihisi messages

    • Add any links to your personal website or social media

    • Write in the third person (e.g. “Jennifer is an experienced tutor”)

    • Don’t copy and paste your content from your CV or repeat yourself throughout the description

    • Don’t invite students for a free Rihisi lesson. Trial lessons aren’t free for students. You can find more about trial lessons here.

    Make your description as student-centered as possible, focusing on how you could help your potential students reach their learning goals.

    Your description acts as the supporting message of your video. In your intro video, students get to know your personality. In your description, they understand how you can help them succeed.

    Here are some more recommendations to make your description stand out even more:

    • Include a warm greeting at the beginning and a strong call to action at the end. A call to action is a sentence that encourages someone to take an action, for example: Book your trial lesson with me and let’s improve your English together.

    • Be friendly and be yourself. Your students will spend a lot of their free time with you, so you should come across as approachable.

    • Describe what makes you interesting as a person: your interests, hobbies, achievements etc. Keep in mind that this should not be the main focus of your description.

    • Split the text into paragraphs and use bullet points to make it easy to read

    Once you’ve written your description, do not forget to double-check your spelling and grammar.

    Want to know more about how Rihisi works, the best practices to attract students and how to highlight your skills and experience? Click on the link or browse the Tutors Academy for more helpful resources.